COWON Announces the First Implementation of “BBE+” Sound Field

COWON will first implement BBE+ in the COWON S9, the flagship model available in December. The new product includes JetEffect 2.0, an upgrade of COWON’s unique sound field which utilizes BBE+, EQ filter and stereo enhancement with approximately thirty sound fields including: BBE ViVA, BBE Headphone, Hiphop and Hall. Therefore, the new product is expected to cater to all varieties of musical tastes in a wide range of customers.

Many well-known musicians, such as Eric Clapton, Kenny G, Michael Jackson, Billy Joel, Bon Jovi, and many others, have embraced BBE Sound’s high definition sound technologies in their recordings. These technologies are also available in consumer electronics products from the world’s top consumer electronics manufacturers, such as LG and Sony. Thanks to COWON’s exclusive right to use BBE Sound’s technologies in its portable multimedia devices, COWON will be renowned for its unprecedented level of definition, presence and sheer musicality.

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